Title: Everybody Lies: Big Data, New Data, and What the Internet Can Tell Us About Who We Really Are
Author: Seth Stephens-Davidowitz
Thoughts: This was an…interesting…listen. I know nothing about big data, and I thought this book made a compelling argument as to why big data is important and the ways it can be used for positive change. The premise is interesting, in that our Google search data (what the book is mainly based on) can tell us more accurate information about the population than surveys do, given that people have a propensity to lie on surveys, especially about sensitive topics. People rarely, however, lie to Google. I also thought the end of the book made a valid point, that we can’t fix the problems in our society until we know what they are, and big data can help with that. However, 95% of this book is about people’s Google searches about weird sexual fetishes and racist jokes. Would have loved to see it applied in other ways. That’s all. I’m not going to say don’t listen to it—I’m just preparing you to spend 7 hours listening to descriptions of people’s searches on porn websites and how the areas that Googled racist jokes were the ones with the lowest levels of voting for Obama.
(This is the weirdest book review I have written to date. Sorry Nana.)
Click here to purchase Everybody Lies
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